Selling is to business, what oxygen is to human beings. A business cannot survive without sales. The pressure to sell is immense in the raging competition of the online age. Any avenue to augment sales for a business is more than welcome. A lot of businesses are winning customers with websites now. A website is a great medium to attract global customers. It is a powerful selling tool. And businesses which are able to tap into the online world and internet are growing quickly. Selling effectively on internet is no longer optional for enterprises; it is fast becoming the norm for competitive advantage & growth.