Digital dynamics are changing the way things are done. New business models are emerging from nowhere & challenging the inefficiencies of the existing systems. Who would have thought that the biggest accommodation provider in the world wouldn’t own a single hotel, but Airbnb has emerged from nowhere and is taking the hotel industry by storm. Booking.com has changed the way people book their stay. These platforms are evolving into ecosystems that are becoming indispensable in the digital age today. Travel & Hospitality Industry is seeing a digital revolution with these growing internet based platforms.