How Companies Use Design Innovation to Build Iconic Brands

What makes a brand iconic? While there is no secret bullet point that can answer this question. There are patterns depicted by top companies, which make people fall in love with their brands. One of the hallmarks of these iconic brands is that they use fascinating designs to capture the attention of their users. The top brands of the world, Apple, Coca-Cola, Nike, McDonald’s, etc. use stunning visuals and designs to please their customers. Design innovation plays a crucial role in building an iconic brand. Here is a look at how companies use design innovation to build iconic brands.
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